On top of our built-in app analytics, apps monetized by monday can access additional sales and subscription data in the Sales tab. These metrics are compiled into one easy-to-access location in the developer center UI to provide valuable insights into your app's ARR, MRR, subscriptions, and more!

The Sales tab is only visible for apps using monday's native monetization. Most widgets in the tab refresh daily to give you the most up-to-date information. These metrics can help you make informed decisions to boost your app's sales, retain customers, and succeed in the marketplace.

They are only accessible through the UI, not the API, so it's crucial to understand the data provided in this section. The rest of this guide walks through each widget so you can make the most out of your app's sales analytics!

Sales analytics

The section below explains all of the widgets available in the Sales tab for apps monetized by monday. To learn more about a widget in the UI, hover over the small ⓘ icon!

Active ARR

The active ARR widget shows your app's current active annual recurring revenue (ARR) through monday's native monetization in USD.

Active MRR

The active MRR widget shows your app's current active monthly recurring revenue (MRR) through monday's native monetization in USD.

Lifetime paid subscriptions

The lifetime paid subscriptions widget shows the recent status of your app's lifetime paid subscriptions (i.e., active or churned) through monday's native monetization.

Active paid subscriptions trend

The active paid subscriptions trend widget shows the trend of your app's current subscriptions through monday's native monetization in the past six months.

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